Every manufacturer of consumer products needs Sensory Science and Consumer Research

Social changes, demographic changes, and attitudes in Ireland and throughout the world are occurring rapidly and are having a profound effect on consumers' demands for food and drink products and services.

Sensory Science and Consumer Research is essential for those areas where instrumental measurements and economics-based models cannot explain what the human senses will perceive in terms of like and dislike.

SRL provides this essential service in an scientific , approachable confidential and ethical manner.

Applications of sensory and consumer research : Foods and Drinks, Textiles and Paper Goods, Personal Care, Pharmaceuticals/Health Care, Home Care.

Questions answerable through sensory evaluation

• How does my product compare to competing products?
• Are my reformulations improving my product?
• Is my product of consistent quality?
• Cost savings, new suppliers, new ingredients- what will the impact be?
• What are the sensory characteristics of my product?
• Where are the niches for my product?
• How is my product being used?